- PHPList is designed to be able to deal with a very large amount of email addresses (it can cope with a database of millions of subscribers!.
- Open Tracking. You can see how many users opened your email. This is a rough indication, as many mail readers do not allow this, but it can still be quite useful.
- Click Tracking. You can enable tracking clicks of all links in the emails you send and PHPList will report on the clicks on every single email. This can be viewed by message, URL or user.
- Templates. The team at 3B will ensure that the newsletter signup and public pages integrate into your website, ensuring a consistent look and feel. Furthermore, the newsletters you send can be plain text or can appear as if part of your website has landed in the recipient’s inbox!
- Send by criteria - you can specify information you want to get from users when they sign up. When sending a message, you can use this information to select the users that need to receive the message. For example you can add geographical information. When people sign up, they can identify the geographical location they're in and when sending an email you can determine which locations need to receive the message.
- Personalisation. You can use the attributes you define in the emails you send, to make every email personal to the user who receives them (Dear John etc).
- PHPList supports HTML and plain text emails. If a user indicates they want HTML email they can receive it that way.
- Easy import and export. You can import your lists of customers and export your subscribers direct to Microsoft Excel or other application.
- Personal Details. Every email a user receives will contain a personalised URL to update the users' preferences. This way your users can update their own information, password and email address so your database is always up-to-date.
- Embargoed sending. You can create a message and tell the system to only start sending the emails at a certain date and time in the future.
- User management. You can use several in built tools to handle large databases of users. Users can be reminded to confirm their subscription and invalid emails will be found automatically, or fixed whenever needed.
- Bounce handling. Bounces (refused or non-existent email addresses) can be processed and users will be automatically unsubscribed when too many emails to them bounced. This can be corrected by the administrator in case the unsubscription was incorrect.
3B digital - a full-service digital marketing agency in SW London.
Web design & development, search engine optimisation and social media - yes, the whole sh'bang!
Web design & development, search engine optimisation and social media - yes, the whole sh'bang!
Thursday, 22 July 2010 14:23
PHPList - world's leading online email newsletter manager
Written by Hugh-
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Phplist is the world's most popular open source email campaign manager. It is free to download, install and use, and is easy to integrate with any website.
Here follows some of the main benefits:
Here follows some of the main benefits:
- Posting to the mailing list is via a webpage. It is therefore a one-way announcements system, directed from you to your audience.
- PHPList enforces a double opt-in subscription system. Subscribers who enter their details in a web based subscription page, will receive an email and have to action their subscription to receive emails.
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Hugh
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