We will bring you the latest developments in the world of the web and office optimisation.
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Written by Alex Bremer
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Thursday, 08 April 2010 |
 Alex and Jack Bremer were recently invited to the Private View of Storm Thorgerson's show, "Storm Thorgerson: Right But Wrong - The Extended Album Art of StormStudios and Hipgnosis". Storm is a giant in the commercial graphic design world, and we were eager and excited attendees! Our report begins here, and continues on the website of the official Pink Floyd Fan Club, "Brain Damage":
The fact that we were attending an art show in Shoreditch should have prepared us for the rich and varied sight upon entering this retrospective of Storm Thorgerson’s life’s work... and I'm refering to the hairstyles...! The Idea Generation Gallery’s “Right but Wrong” exhibition could so easily have been the expression that most readily described the extraordinary shapes and styles that the wan young men – many of whom had most likely not been born when Storm’s output had been at its most prolific – had teased their hair into.
The first thing to say about the show is that it appears to be broadly representative of the output of one of the most influential and creative forces in commercial graphics over the last 40 years or so. Needless to say, we were most drawn to the Pink Floyd covers that adorned the majority of the wall space available, but album artwork from Led Zeppelin, Peter Gabriel, Genesis and 10cc sat comfortably amongst Storm’s more contemporary output.
Perhaps the fact that so much of this work is so familiar to so many meant that the sizeable portion of floor space that is given over to “Dark Side of the Moon” artwork held some of the most interesting works on show. Storm seems to have had a lot of fun here; creating a number of pieces that irreverently play with the prism motif over and over, each time maintaining the proportion and space that have made this particular piece of graphic design one of the most iconic album covers of all.
Read the full report here >>
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Written by Teenum Chudha
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Thursday, 01 April 2010 |
 Many of the brands we manage have a presence on popular social networking platforms, namely Facebook and Twitter. Recently, one of our strategies centred around a competition for Facebook Fans to win tickets to see P!NK live in concert and runners up to win goody bags provided by Marshall Arts. The Facebook Fan Page this competition ran on was already popular with music fans, with the admin regularly posting out information and engaging in conversations with fans.
A dedicated tab for the competition was designed with custom html detailing how the fans could enter the competition and a link to the wall where they could post their competition entry. A seeding campaign was carried out to target P!NK fans on various fan pages and forums. The seeding efforts boosted the number of fans and competition entries within a day. This momentum did not slow; it seemed to snowball until the end of the competition. The interest in the competition did not end there with fans waiting on the edge of their seats and asking for the winners to be announced on the Fan Page. Some of the winners posted photos of their prizes, posted notes of congratulations and thanks and even enquired on future competitions. By the end of the two weeks, the number of fans had over doubled and continued to creep up even after the competition.
This only illustrates 3B Digital’s social marketing stance in developing a rich and engaging user experience to grow a community around a brand.
See the Marshall Arts Facebook Page
If you would like to grow your brand's social media presence, please contact us for a chat.
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Written by Jordi Colyer
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Wednesday, 24 March 2010 |
 3B is constantly being approached by printing companies but Face Media Group continues to be the best. As well as their excellent print quality and prices, Face Media Group has a great team who are always available on the end of the phone and they always hit even our craziest deadlines.
We work in a fast paced and ever changing industry and having a speedy, reliable and creative printing company on hand is key.
Their business cards look and feel great with a mix of slick professionalism and downright coolness! Perfect for handing out to catch new clients...
Take a look at our business cards:
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Written by Jack Bremer
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Tuesday, 23 February 2010 |
 If you haven't seen them yet, you've been living under a rock, and you will see them soon enough now you know to look out for them - the spammy ads for the tooth whitening secrets your dentist won't tell you. They're the ones that usually alternate with the wretched "Look how ripped I got in 4 weeks" scams...
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Written by Alex Bremer
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Thursday, 04 February 2010 |
 3B Digital's photographer Laura Slater visited teenage girls at Mayville High School in Southsea to tell them the truth about airbrushing. After two years working in the fashion industry as an airbrusher, Laura saw how widespread retouching is, and told the schoolgirls that computers are used not just to remove skin blemishes but to remove ribs showing on skinny models or to even add flesh to some very thin models to make them look healthier.
Read full article >>
Laura's profile >>
 Laura Slater talks to teenage girls about the truth of airbrushing 1.73 Mb
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