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Calculate Email Campaign ROI |
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Written by Jack Bremer
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Tuesday, 07 April 2009 |
 The email newsletter tools that 3B provides to its clients are second-to-none, and empowers them with the ability to create attractive, branded, trackable emails with ease. Often clients only have to come back to us when they want a whole new template configured or if they would rather pass the job of data cleanup over to the experts!
When you engage the services of a digital agency to assist with your email marketing, there will inevitably be a charge (often far less that you might think - the email campaigns we manage carry no cost other than the initial build, so you can send 1 email in a year to a hundred people, or 5 emails per week, every week, to tens of thousands of recipients as one of our clients does, without it costing you a penny extra). If you are spending time and money on an email campaign, whether it's commissioning custom graphics or paying for database cleanup operations to ensure only those in a certain country or who speak a certain language receive a particular email for example, then you want to know this is money well-spent!
Welcome then this Email Campaign ROI Calculator - simply pop in the number of recipients, how much you're spending on the whole campaign, your expected %'s of responses and sales and you're away!
Do let us know if you need any help with this, and we look forward to discussing your email marketing requirements very soon!
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