It seems like every month a new must have marketing tool comes onto the market. Rather than dwelling on new flashy things, we advise sticking to tools which have stood the test of time.
The goal of marketing is communicating your value to your potential customers, clients, partners, and society at large.
Tools help you to fulfil some purpose or goal.
What marketing tools do you need?
Every single one which offers you a return on your effort! A website is a marketing tool, so is a facebook page.
The better question to ask yourself is 'who am I trying to reach, and why?'. If you can answer that question well, and you understand your customers, then finding the tools will be simple.
If you'd like help nailing down the specifics for your business, just contact us.